as The Letter D.

Founder &
Creative Director
(2005–2015)

Client

Ari Jewellery

Designed

Digital Marketing
Enewsletter
Exhibition Direction
Identity
Print Collateral
Promotions
Signage
Website

Description...

Initially approached to develop a digital presence for this well-established jeweller, Ari and I worked together to redefine every touchpoint for her studio and workshop, from promotional print to shopfront signage and everything in between. I developed a simple contemporary shell to allow Ari’s illustrations and style to come to the fore and be the focus for the diverse array of applications, including a CMS Flash website.

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