The Letter D.

An email-based newsletter template has been developed for A–CH as part of an online update The Letter D is undertaking for the practice.

The Capital P website grew from a desire to broadcast a pipeline of projects; an existing product portfolio; and a platform to purchase.

We then pondered the need for a separate blog and Twitter feed, to promote the various publications/products – and the idea popped.

A Twitter based feed that delivers the actual content for the website, via a date-stamped timeline. A unique CMS, to our knowledge, publishing data in short bursts that limits editing – like publishing with a typewriter.

All made possible with the magic of ha-lf.

With some spare time over the New Year break we reviewed the mobile browsing experience of The Letter D’s website, maintaining all the functionality of the full desktop experience, slimmed down for iPhone.

Landing pages have been created for Michael Reid‘s Australian Art offshoots, in Paris, New York, and London, with a series of icons for various web browsers and devices, including a nod to Milton Glaser’s icon for New York.

Pet Emergency (also known as Pet ER) were looking to build a broader public presence and asked The Letter D to develop their website.

Given the two main users would be those in an emergency and those simply browsing details, a map-based contact point was developed, that taps into the iPhone’s Maps app, for ease of navigation en route, in an emergency.

Michael Reid is planning to launch a London gallery in mid 2012 and asked The Letter D to develop the identity and online holding page.

A small launch website has been developed for Access Shop Fitouts.

Championing the consistency of their identity, the website for Russells uses the Meridien webfont, extending their distinctive typeface through all facets of the practice collateral.

The website for HEAT Fashion has been updated with the new identity direction, as an interim measure while the site structure is reviewed.

Stephen de Jersey took the initiative and proposed a series of uses for various ‘lost’ spaces in and around Townsville, and invited a number of local artists to do the same.

The Letter D was asked to develop the online presence for the project, building a platform for community participation and feedback, to inform options for future development.