ACH / Website Update / 13.05.2013


After five years with a holding page, waiting for their portfolio of concepts to become built projects, A–CH asked The Letter D to develop an online showcase for their work.
The updated website also showcases their ground floor gallery space, providing an online platform to promote and archive their growing cohort of local emerging artists.

Given the typographic nature of the identity system, the slideshow navigation uses Letter Gothic glyphs, as a subtle hint at the level of detail that goes into their projects.

All made possible with a build by ha-lf.
CLK / Website Update / 05.04.2013




With some exciting news planned for 2013, The Cloakroom asked The Letter D to tidy up their website and develop an email-based newsletter system, ready to tell all and sundry.
BAL / Online Broadcast System / 03.09.2012




Following on from Boom and Leisure‘s recent Launchrock subscriber campaign, The Letter D, in collaboration with developer ha-lf, has rolled out an online broadcast system across email and social media, with the website facilitating client announcement uploads.
The identity’s screen-based RGB colour system differentiates each of the three announcement categories and the various social media icons.
If you’re interested in keeping up to date with what’s happening in the architecture and design worlds, you can subscribe for free.

KOB / Finding Country Exhibition / 29.08.2012
Kevin O’Brien‘s Finding Country Exhibition explores ideas in relation to the spatial use of Country (aboriginal place) in Australia.
Contributors to the exhibition were asked to respond to a specific section from a map of Brisbane city, and reinterpret the land use.
A crowdfunded campaign was undertaken to take the exhibition to the 13th Venice Architecture Biennale, with The Letter D asked to design the catalogue and accompanying website.
BAL / Identity Launch / 04.07.2012

The Letter D was approached to develop an identity and online strategy for Boom and Leisure – a new online venture looking to broadcast global Architecture and Design events to registered subscribers.
The logotype takes the form of a finger board, directing users to global destinations, all from the one location. And as the entity will only exist in a digital environment, an RGB palette was utilised, with a colour and core shape assigned to each of three categories – Trade, Education, and Civic.
A LaunchRock campaign has been unleashed, while the web and email system is developed.
ACH / Newsletter / 10.05.2012

An email-based newsletter template has been developed for A–CH as part of an online update The Letter D is undertaking for the practice.

CAP / Website / 24.04.2012
The Capital P website grew from a desire to broadcast a pipeline of projects; an existing product portfolio; and a platform to purchase.
We then pondered the need for a separate blog and Twitter feed, to promote the various publications/products – and the idea popped.
A Twitter based feed that delivers the actual content for the website, via a date-stamped timeline. A unique CMS, to our knowledge, publishing data in short bursts that limits editing – like publishing with a typewriter.
All made possible with the magic of ha-lf.
TLD / iOS Website / 31.01.2012








With some spare time over the New Year break we reviewed the mobile browsing experience of The Letter D’s website, maintaining all the functionality of the full desktop experience, slimmed down for iPhone.
REI / Australian Art / 23.12.2011
PET / Website / 17.11.2011


Pet Emergency (also known as Pet ER) were looking to build a broader public presence and asked The Letter D to develop their website.
Given the two main users would be those in an emergency and those simply browsing details, a map-based contact point was developed, that taps into the iPhone’s Maps app, for ease of navigation en route, in an emergency.



































