The Letter D.

BRF / Information Sheets / 24.02.2012

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A suite of Information Sheets for the Media have been developed for the Great Barrier Reef Foundation, with an accompanying Word format to allow in-house editing and distribution.

 
 

ALJ / Word Art / 24.11.2011

While collaborating on various other projects, the copywriter Alan James asked The Letter D to assist in typesetting and specifying one of the pieces he was putting together, as part of an exhibition of his text-based artwork.

Referencing oval vanity mirrors, the diamond-etched lettering creates a bevel-edged effect reminiscent of traditional mirror signage.

Signs of Life’ opens at the Redland Art Gallery, from the 4th to the 29th of December.

 
 

MAR / AM30 Brochure / 28.09.2011

AM30, the sister project to Marquette Properties’ AM60, recently launched, with an identity, leasing kit and signage underway.

 
 

BRF / Research Portfolio / 29.11.2010

The Great Barrier Reef Foundation was launching its portfolio of research projects at the Goldman Sachs offices in Sydney and asked The Letter D to develop a small run of documents and collateral for the launch.

A french folded cover and tactile sleeve were added to give the documents a touch of luxury.

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A large background projection was also produced for the launch presentation.

 

 
 

BRF / CGI Booklet / 10.09.2010

The Great Barrier Reef Foundation was invited to take part in this year’s Clinton Global Initiative in New York, and asked The Letter D to develop a small piece to introduce the initiatives the Foundation undertakes.

The piece was designed to be small enough to fit into a handbag, for brief elevator/foyer meetings at the conference, yet large enough to fit a DVD, for future event applications.

The booklet’s text information was kept free of imagery, for those simply interested in getting the details quickly, with a sequence of individual reef creatures displayed inside a foldout cover, for those looking to discover the hidden beauty of the Great Barrier Reef.

 

 
 

McV / Practice Profile / 16.08.2010

A practice profile and A4 document format has been developed for McVeigh, as part of an overall review of the practice’s collateral.

 

 
 

McV / Interim Website / 15.12.2009

An interim website for McVeigh has been developed while the main website takes shape.

The Letter D was also asked to update the internal documents for users to download, with project profiles and job description PDFs being the first cabs off the rank.

 

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DOR / Promotional Cards / 11.06.2009

A small promotional card for Doree Mending has been developed as part of an offer for local fashion retailers and their clientele.

 

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DOR / Stationery Suite / 05.06.2009

A suite of business cards and postcards have been produced for Doree Mending, cropping the original advertising posters on one side with a ribbon detail tying the old to the new.

 

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DOR / Mending Website / 29.05.2009

A dynamic scrolling website has been developed for Doree Mending, providing glimpses of their various advertising posters from the 1930s/40s between each section of information – almost like a mini museum tour – to celebrate their 75 year history as a local Brisbane icon.

A 75 year anniversary symbol was also created, to be applied across all collateral in 2009.

 

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