The Letter D.

TLD / Font Theo 2000 / 09.07.2008

This typeface was inspired by the work of two great Bauhaus movers, Theo van Doesburg (1883–1938) and Theo Ballmer (1902–1965) both of whom created an alphabet based on a basic 5×5 grid system. This is the 9×5 version for those of us who don’t get to work that early.

Now available on FontStruct. © Dan Pike.

 

fonttheo

 
 

TLD / Font Block 2004 / 09.07.2008

After moving to a house on its own block, a party was in order and with it, a new typeface was developed to direct people around the new pad.

Now available on FontStruct. © Dan Pike.

 

fontblock

 
 

TRI / Balfour Identity / 15.03.2008

An identity concept for The Balfour. Taking our cue from the architecture, a symbol framework was built to extend across room numbers and pictograms. It has since become part of a hotel group so may not go ahead.

 

BAL_Identity

BAL_Entry

BAL_Nos

BAL_Picto

 
 

TLD / Font Route 2006 / 10.10.2006

Developed for the Camp Lake Fire project, where a single stroke, monospaced font was required to suit the four letter word identity suite, set in vertically aligned columns.

The single stroke design allows for camp signage to be produced on-site out of raw materials (plywood, etc) using a single pass router bit, hence the name.

© Dan Pike.

 

fontroute

 
 

CLF / Identity Direction / 02.10.2006

Churchie’s old school camp was being redeveloped and The Letter D was asked to develop a concept for its new face, including the name, identity, and ongoing collateral.

As the intended use was going to be recreational camping a series of family-friendly four letter words were outlined that embodied the spirit of the place. This idea became the over-arching identity for the place, with Camp Lake Fire coming out front as the name.

A routable typeface was developed for the identity, with future signage applications in mind, allowing signage to be produced on-site.

 

clf_pres1

clf_pres2

clf_pres3

clf_pres5

clf_pres6

 
 

BAT / Swan Type Concept / 16.02.2006

A conceptual project for a Singaporean advertising agency, looking to develop a custom typeface for one of their clients.

The Letter D worked with Underware to put together an initial direction, which unfortunately never progressed.

 

bat_pres2

bat_pres7

st

 
 

TLD / Font Stencil 1999 / 01.01.2005

This typeface was brought about by the inconsistency in original stencil based systems where open letters (C and E, etc.) were left free of support. Built from a square and a quarter of a doughnut, it delivers an overall order to the stencil alphabet.

© Dan Pike.

 

fontstencil

 
 

TLD / Font Slabamond 2002 / 01.01.2005

This font was created alongside the Victoria Bridge project as a fusion between the classical serif of yesteryear and the slab serif grunt of construction.

Based on Adobe Garamond, each letter’s serif was manipulated to create a more structured face that would portray the historical construction of one of Australia’s six swing bridges.

© Dan Pike.

 

fontslabamond

 
 

TLD / Font FourFive 2001 / 01.01.2005

Just in case we pull out a new spaceship design for our post 2001 special, this typeface will be prepped and ready for ultra atmospheric decals and orbital hooning. There’s no reason for 45˚ lines, they just look techy.

© Dan Pike.

 

fontfourfive