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	<title>The Letter D. &#187; SPI</title>
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	<link>http://theletterd.com.au</link>
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		<title>SPI / Business Cards</title>
		<link>http://theletterd.com.au/spi-business-cards/</link>
		<comments>http://theletterd.com.au/spi-business-cards/#comments</comments>
		<pubDate>Fri, 04 Sep 2009 06:40:23 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Print]]></category>
		<category><![CDATA[Georgia]]></category>
		<category><![CDATA[SPI]]></category>
		<category><![CDATA[Stationery]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=2281</guid>
		<description><![CDATA[The Spinks &#38; Co cards have been printed using the same DocuColor press as the Hughes cards, to achieve a waxy finish on the main logotype. Coloured stock has been used to allow internal documents to be printed through a black laser printer – which minimises colour variation and ink usage – while maintaining the [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-2284" title="SPI_Card2" src="http://theletterd.com.au/wordpress/wp-content/uploads/SPI_Card2-500x375.jpg" alt="SPI_Card2" width="500" height="375" /></p>
<p>The <strong>Spinks &amp; Co</strong> cards have been printed using the same DocuColor press as the Hughes cards, to achieve a waxy finish on the main logotype.</p>
<p>Coloured stock has been used to allow internal documents to be printed through a black laser printer – which minimises colour variation and ink usage – while maintaining the identity.</p>
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		<title>SPI / Identity</title>
		<link>http://theletterd.com.au/spi-identity/</link>
		<comments>http://theletterd.com.au/spi-identity/#comments</comments>
		<pubDate>Sun, 31 May 2009 22:30:32 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Identity]]></category>
		<category><![CDATA[Website]]></category>
		<category><![CDATA[Georgia]]></category>
		<category><![CDATA[Naming]]></category>
		<category><![CDATA[SPI]]></category>
		<category><![CDATA[Trade Gothic]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=1695</guid>
		<description><![CDATA[Martin Spinks was looking to setup his own development firm and asked The Letter D to develop the name and identity suite. Spinks &#38; Co was chosen to take advantage of the distinctive sound of the founder&#8217;s name, with a rework of the typeface Georgia to emphasise both the sound and his approach – sharp. A [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-1696" title="spi_hold" src="http://theletterd.com.au/wordpress/wp-content/uploads/spi_hold-500x407.jpg" alt="spi_hold" width="500" height="407" /></p>
<p>Martin Spinks was looking to setup his own development firm and asked The Letter D to develop the name and identity suite.</p>
<p><strong>Spinks &amp; Co</strong> was chosen to take advantage of the distinctive sound of the founder&#8217;s name, with a rework of the typeface Georgia to emphasise both the sound and his approach – sharp.</p>
<p>A holding <a href="http://SpinksCo.com.au" target="_blank">website</a> has been launched with an evolving suite of stationery to come&#8230;</p>
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		<title>SPI / CD Launch</title>
		<link>http://theletterd.com.au/spi/</link>
		<comments>http://theletterd.com.au/spi/#comments</comments>
		<pubDate>Fri, 20 Jul 2007 06:18:08 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Identity]]></category>
		<category><![CDATA[Serifa]]></category>
		<category><![CDATA[SPI]]></category>
		<category><![CDATA[Vinyl]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=133</guid>
		<description><![CDATA[Marty Spinks&#8216; band Lord Bardon needed an urgent identity and touring paraphernalia for the launch of his debut CD at The Tivoli, in Brisbane&#8217;s Fortitude Valley. The Spinks family crest was reinterpreted with an altered version of the typeface Serifa.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-134" title="spi_mslb_logo" src="http://theletterd.com.au/wordpress/wp-content/uploads/spi_mslb_logo.gif" alt="spi_mslb_logo" width="500" height="652" /></p>
<p><img class="alignnone size-medium wp-image-135" title="spi_lb_shirt" src="http://theletterd.com.au/wordpress/wp-content/uploads/spi_lb_shirt-500x375.jpg" alt="spi_lb_shirt" width="500" height="375" /></p>
<p><img class="alignnone size-medium wp-image-136" title="spi_drum" src="http://theletterd.com.au/wordpress/wp-content/uploads/spi_drum-500x375.jpg" alt="spi_drum" width="500" height="375" /></p>
<p><strong>Marty Spink</strong><strong>s</strong>&#8216; band <strong>Lord Bardon</strong> needed an urgent identity and touring paraphernalia for the launch of his debut CD at The Tivoli, in Brisbane&#8217;s Fortitude Valley.</p>
<p>The Spinks family crest was reinterpreted with an altered version of the typeface Serifa.</p>
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		<title>SPI / CD Sleeve</title>
		<link>http://theletterd.com.au/spi-cd-sleeve/</link>
		<comments>http://theletterd.com.au/spi-cd-sleeve/#comments</comments>
		<pubDate>Wed, 20 Jun 2007 06:14:04 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Direction]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[American Typewriter]]></category>
		<category><![CDATA[SPI]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=129</guid>
		<description><![CDATA[Local Brisbane artist Marty Spinks&#8216; debut CD Moment in time will be released at a gala fundraising event for Youngcare on July 20th. Marty asked The Letter D to develop the concept and artwork for the album, along with a suite of event collateral to promote the night.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-127" title="spi_sleeve_out" src="http://theletterd.com.au/wordpress/wp-content/uploads/spi_sleeve_out-500x218.jpg" alt="spi_sleeve_out" width="500" height="218" /></p>
<p><img class="alignnone size-medium wp-image-128" title="spi_sleeve_in" src="http://theletterd.com.au/wordpress/wp-content/uploads/spi_sleeve_in-500x218.jpg" alt="spi_sleeve_in" width="500" height="218" /></p>
<p><img class="alignnone size-medium wp-image-131" title="spi_book_81" src="http://theletterd.com.au/wordpress/wp-content/uploads/spi_book_81-500x249.jpg" alt="spi_book_81" width="500" height="249" /></p>
<p><img class="alignnone size-medium wp-image-130" title="spi_book_45" src="http://theletterd.com.au/wordpress/wp-content/uploads/spi_book_45-500x248.jpg" alt="spi_book_45" width="500" height="248" /></p>
<p>Local Brisbane artist <strong>Marty Spinks</strong>&#8216;<strong> </strong>debut CD <em>Moment in time</em> will be released at a gala fundraising event for <strong>Youngcare</strong> on July 20th.</p>
<p>Marty asked The Letter D to develop the concept and artwork for the album, along with a suite of event collateral to promote the night.</p>
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