The Letter D.

ACH / Website Update / 13.05.2013

left-align

push-one

right-align

After five years with a holding page, waiting for their portfolio of concepts to become built projects, A–CH asked The Letter D to develop an online showcase for their work.

The updated website also showcases their ground floor gallery space, providing an online platform to promote and archive their growing cohort of local emerging artists.

right-align

left-align

Given the typographic nature of the identity system, the slideshow navigation uses Letter Gothic glyphs, as a subtle hint at the level of detail that goes into their projects.

right-align

All made possible with a build by ha-lf.

 
 

ACH / 2012 Teatowel / 20.12.2012

push-two

To mark the transition from their 5th to 6th year in practice, A–CH asked The Letter D to develop their annual client tea towel.

 
 

ACH / Newsletter / 10.05.2012

push-two

An email-based newsletter template has been developed for A–CH as part of an online update The Letter D is undertaking for the practice.

push-two

 
 

ACH / 2011 Teatowel / 12.12.2011

As A–CH moves into their 5th year, they asked The Letter D to develop their annual teatowel.

Keeping with the North Point transition theme from last year, five of the 4th year’s North Point generate the pentagon for 2012, along with a star in time for the festive season.

 
 

ACH / Signage / 22.07.2011

left-alignright-align

The impetus for A–CH‘s recent identity refresh was also driven by a move to new premises in West End, with a small gallery space providing an additional arm to the firm’s pursuits.

The new identity acronym provides a versatile foundation for future offshoots and one of the first adaptations was the building signage.

A side alley presents the perfect place for a loud surprise, while the front door quietly lets visitors know what’s in store for them.

 
 

ACH / Identity Update / 15.07.2011

After three years of spelling out their web address, Atelier Chen Hung were after a way of simplifying their name and so we made them an acronym of sorts – with a dash of distinction.