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	<title>The Letter D. &#187; Information</title>
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	<link>http://theletterd.com.au</link>
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		<title>McV / Practice Profile</title>
		<link>http://theletterd.com.au/mcv-practice-profile/</link>
		<comments>http://theletterd.com.au/mcv-practice-profile/#comments</comments>
		<pubDate>Mon, 16 Aug 2010 00:02:29 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Information]]></category>
		<category><![CDATA[McV]]></category>
		<category><![CDATA[Univers]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=3062</guid>
		<description><![CDATA[A practice profile and A4 document format has been developed for McVeigh, as part of an overall review of the practice&#8217;s collateral.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-3564" title="McV_A4Doc" src="http://theletterd.com.au/wordpress/wp-content/uploads/McV_A4Doc.png" alt="" width="500" height="449" /></p>
<p>A practice profile and A4 document format has been developed for <strong>McVeigh</strong>, as part of an overall review of the practice&#8217;s collateral.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>CHI / User Interface</title>
		<link>http://theletterd.com.au/chi-user-interface/</link>
		<comments>http://theletterd.com.au/chi-user-interface/#comments</comments>
		<pubDate>Wed, 04 Aug 2010 06:56:26 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Information]]></category>
		<category><![CDATA[CHI]]></category>
		<category><![CDATA[Icons]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=3018</guid>
		<description><![CDATA[Charmhealth, a software company specialising in the health informatics field, approached The Letter D to assist in the user interface design for their suite of software products, soon to be trialled in a number of hospitals. A colour and format direction has been developed for the interface, including a family of icons to be used [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-3028" title="CHI_Icons1" src="http://theletterd.com.au/wordpress/wp-content/uploads/CHI_Icons1-500x353.png" alt="" width="500" height="353" /></p>
<p><strong>Charmhealth</strong>, a software company specialising in the health informatics field, approached The Letter D to assist in the user interface design for their suite of software products, soon to be trialled in a number of hospitals.</p>
<p>A colour and format direction has been developed for the interface, including a family of icons to be used throughout, with printed promotional collateral also underway.</p>
<p><img class="alignnone size-medium wp-image-3029" title="CHI_Icons2" src="http://theletterd.com.au/wordpress/wp-content/uploads/CHI_Icons2-500x353.png" alt="" width="500" height="353" /></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>TLD / Dan to Dad</title>
		<link>http://theletterd.com.au/tld-dan-to-dad/</link>
		<comments>http://theletterd.com.au/tld-dan-to-dad/#comments</comments>
		<pubDate>Wed, 14 Apr 2010 22:22:25 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Information]]></category>
		<category><![CDATA[TLD]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=2675</guid>
		<description><![CDATA[The studio will be closing for a brief hiatus, in April, as Dan gets used to being a Dad.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2686" title="Dan_D_web" src="http://theletterd.com.au/wordpress/wp-content/uploads/Dan_D_web.png" alt="" width="500" height="94" /></p>
<p>The studio will be closing for a brief hiatus, in April, as Dan gets used to being a Dad.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>TLD / 2009 Fold</title>
		<link>http://theletterd.com.au/tld-2009-fold/</link>
		<comments>http://theletterd.com.au/tld-2009-fold/#comments</comments>
		<pubDate>Wed, 23 Dec 2009 23:24:48 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Information]]></category>
		<category><![CDATA[TLD]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=2529</guid>
		<description><![CDATA[The Letter D will be taking a whole week off from December 24 to January 4. Crazy huh?]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2530" title="TLD_Xmas_500" src="http://theletterd.com.au/wordpress/wp-content/uploads/TLD_Xmas_500.gif" alt="TLD_Xmas_500" width="500" height="134" /></p>
<p>The Letter D will be taking a whole week off from December 24 to January 4. Crazy huh?</p>
]]></content:encoded>
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		<title>QVS / Conference 09</title>
		<link>http://theletterd.com.au/qvs-conference-09/</link>
		<comments>http://theletterd.com.au/qvs-conference-09/#comments</comments>
		<pubDate>Mon, 16 Feb 2009 06:11:21 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Identity]]></category>
		<category><![CDATA[Event]]></category>
		<category><![CDATA[Information]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[QVS]]></category>
		<category><![CDATA[Scala]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=1366</guid>
		<description><![CDATA[Queensland Veterinary Specialists asked The Letter D to develop an invitation for their upcoming conference series. We took it a little further, adapting the existing graphic elements into a stand-alone identity for the conference, with projection screens, program formatting and variable text printing, allowing each attendee to have their own personalised package.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-1367" title="qvs_conppt1" src="http://theletterd.com.au/wordpress/wp-content/uploads/qvs_conppt1-500x375.png" alt="qvs_conppt1" width="500" height="375" /></p>
<p><img class="alignnone size-full wp-image-1368" title="qvs_conpro" src="http://theletterd.com.au/wordpress/wp-content/uploads/qvs_conpro.png" alt="qvs_conpro" width="500" height="212" /></p>
<p><strong>Queensland Veterinary Specialists</strong> asked The Letter D to develop an invitation for their upcoming conference series.</p>
<p>We took it a little further, adapting the existing graphic elements into a stand-alone identity for the conference, with projection screens, program formatting and variable text printing, allowing each attendee to have their own personalised package.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>REI / Website Bookings</title>
		<link>http://theletterd.com.au/rei-website-bookings/</link>
		<comments>http://theletterd.com.au/rei-website-bookings/#comments</comments>
		<pubDate>Mon, 03 Dec 2007 12:03:05 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Information]]></category>
		<category><![CDATA[Website]]></category>
		<category><![CDATA[Cochin]]></category>
		<category><![CDATA[Georgia]]></category>
		<category><![CDATA[REI]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=708</guid>
		<description><![CDATA[With the increase in Art Education events planned for Michael Reid in 2008, a more efficient system for client bookings was required so the staff could handle the influx&#8230; The Letter D was asked to integrate an online &#8216;Cart&#8217; system into the website, while reviewing the user registration path and form design.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-709" title="rei_cart" src="http://theletterd.com.au/wordpress/wp-content/uploads/rei_cart.png" alt="rei_cart" width="500" height="373" /></p>
<p>With the increase in Art Education events planned for <strong>Michael Reid</strong> in 2008, a more efficient system for client bookings was required so the staff could handle the influx&#8230;</p>
<p>The Letter D was asked to integrate an online &#8216;Cart&#8217; system into the <a href="http://michaelreid.com.au" target="_blank">website</a>, while reviewing the user registration path and form design.</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>LLO / Identity</title>
		<link>http://theletterd.com.au/llo-identity/</link>
		<comments>http://theletterd.com.au/llo-identity/#comments</comments>
		<pubDate>Sat, 20 Oct 2007 06:51:19 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Direction]]></category>
		<category><![CDATA[Identity]]></category>
		<category><![CDATA[Avant Garde]]></category>
		<category><![CDATA[Courier]]></category>
		<category><![CDATA[Information]]></category>
		<category><![CDATA[LLO]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=150</guid>
		<description><![CDATA[After practicing as a gun for hire for some time James Lloyd decided he should make a business of it, and so asked The Letter D to assist in getting the entity setup to go. Taking our cue from his minimal bold black &#38; white interiors, we developed a simple text block and applied this [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-151" title="llo_pres1" src="http://theletterd.com.au/wordpress/wp-content/uploads/llo_pres1-500x353.png" alt="llo_pres1" width="500" height="353" /></p>
<p><img class="alignnone size-medium wp-image-152" title="llo_pres2" src="http://theletterd.com.au/wordpress/wp-content/uploads/llo_pres2-500x353.png" alt="llo_pres2" width="500" height="353" /></p>
<p>After practicing as a gun for hire for some time <strong>James Lloyd</strong> decided he should make a business of it, and so asked The Letter D to assist in getting the entity setup to go.</p>
<p>Taking our cue from his minimal bold black &amp; white interiors, we  developed a simple text block and applied this across all collateral.</p>
]]></content:encoded>
			<wfw:commentRss>http://theletterd.com.au/llo-identity/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ADA / Collateral</title>
		<link>http://theletterd.com.au/ada-collateral/</link>
		<comments>http://theletterd.com.au/ada-collateral/#comments</comments>
		<pubDate>Sun, 26 Aug 2007 04:24:33 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Information]]></category>
		<category><![CDATA[Print]]></category>
		<category><![CDATA[ADA]]></category>
		<category><![CDATA[Clarendon]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=730</guid>
		<description><![CDATA[The recently opened arts, objects and interiors store in Brisbane&#8217;s Fortitude Valley, A Day on Earth, asked The Letter D to develop a collateral system for upcoming exhibitions and media releases. A simple full cover photo with the shop&#8217;s ubiquitous swing tag will be used to portray the subject of each event, with a website [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-741" title="ada_inv2" src="http://theletterd.com.au/wordpress/wp-content/uploads/ada_inv2-500x375.jpg" alt="ada_inv2" width="500" height="375" /></p>
<p><img class="alignnone size-medium wp-image-742" title="ada_inv1" src="http://theletterd.com.au/wordpress/wp-content/uploads/ada_inv1-500x333.jpg" alt="ada_inv1" width="500" height="333" /></p>
<p><img class="alignnone size-medium wp-image-745" title="ada_launch2" src="http://theletterd.com.au/wordpress/wp-content/uploads/ada_launch2-500x333.jpg" alt="ada_launch2" width="500" height="333" /></p>
<p>The recently opened arts, objects and interiors store in Brisbane&#8217;s Fortitude Valley, <strong>A Day on Earth</strong>, asked The Letter D to develop a collateral system for upcoming exhibitions and media releases.</p>
<p>A simple full cover photo with the shop&#8217;s ubiquitous swing tag will be used to portray the subject of each event, with a website underway&#8230;</p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>JAH / Stationery Forms</title>
		<link>http://theletterd.com.au/jah-stationery-forms/</link>
		<comments>http://theletterd.com.au/jah-stationery-forms/#comments</comments>
		<pubDate>Tue, 27 Feb 2007 05:04:46 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Information]]></category>
		<category><![CDATA[JAH]]></category>
		<category><![CDATA[Stationery]]></category>
		<category><![CDATA[Univers]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=102</guid>
		<description><![CDATA[A full suite of documentation forms were developed for Hartley Shopfitters to integrate the new identity and also shake-up the old generic journal pads used throughout the office.]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-103" title="jah_stat_inv" src="http://theletterd.com.au/wordpress/wp-content/uploads/jah_stat_inv-500x706.jpg" alt="jah_stat_inv" width="500" height="706" /></p>
<p><img class="alignnone size-medium wp-image-104" title="jah_stat_ord" src="http://theletterd.com.au/wordpress/wp-content/uploads/jah_stat_ord-500x706.png" alt="jah_stat_ord" width="500" height="706" /></p>
<p>A full suite of documentation forms were developed for <strong>Hartley Shopfitters</strong> to integrate the new identity and also shake-up the old generic journal pads used throughout the office.</p>
]]></content:encoded>
			<wfw:commentRss>http://theletterd.com.au/jah-stationery-forms/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>COO / Identity</title>
		<link>http://theletterd.com.au/coo-identity/</link>
		<comments>http://theletterd.com.au/coo-identity/#comments</comments>
		<pubDate>Thu, 25 Jan 2007 23:33:33 +0000</pubDate>
		<dc:creator>The Letter D.</dc:creator>
				<category><![CDATA[Identity]]></category>
		<category><![CDATA[COO]]></category>
		<category><![CDATA[Futura]]></category>
		<category><![CDATA[Information]]></category>
		<category><![CDATA[Pattern]]></category>

		<guid isPermaLink="false">http://theletterd.com.au/?p=1113</guid>
		<description><![CDATA[The interior design studio Coop, setup by Rowena Cornwell, was after an overall refresh and asked The Letter D to have a look at their graphic output and devise a strategy to implement a change. The logotype was based on hens in a coop, and what started out as a subtle tweak took a Wiener Werkstätte turn with [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-medium wp-image-1114" title="coo_ideas1" src="http://theletterd.com.au/wordpress/wp-content/uploads/coo_ideas1-500x353.png" alt="coo_ideas1" width="500" height="353" /></p>
<p><img class="alignnone size-medium wp-image-1115" title="coo_patt1" src="http://theletterd.com.au/wordpress/wp-content/uploads/coo_patt1-500x353.png" alt="coo_patt1" width="500" height="353" /></p>
<p><img class="alignnone size-medium wp-image-1117" title="coo_patt4" src="http://theletterd.com.au/wordpress/wp-content/uploads/coo_patt4-500x353.png" alt="coo_patt4" width="500" height="353" /></p>
<p>The interior design studio <strong>Coop</strong>, setup by Rowena Cornwell, was after an overall refresh and asked The Letter D to have a look at their graphic output and devise a strategy to implement a change.</p>
<p>The logotype was based on hens in a coop, and what started out as a subtle tweak took a <a href="http://en.wikipedia.org/wiki/Wiener_Werkstätte" target="_blank">Wiener Werkstätte</a> turn with a supporting pattern developed using their old rooster.</p>
<p>This new style has been implemented right through the studio, from invoicing and tenders, to stationery and a <a href="http://coopcreative.com.au" target="_blank">website</a>.</p>
]]></content:encoded>
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