The Letter D.

The Letter D’s new publishing venture, called Capital P, launches this week, with a suite of printed products now available online.

An adaptable identity was developed to adjust the volume up/down, depending on the emphasis and clarity required for each application.

As the practice of Kevin O’Brien Architects develops over time, they are looking to reflect each stage with an identity edit.

After fine-tuning their initial identity in 2008, The Letter D’s second edit takes a more typographic approach, aligning the initials to highlight the acronym (and web domain) KO/A.

Michael Reid is planning to launch a London gallery in mid 2012 and asked The Letter D to develop the identity and online holding page.

Access Shop Fitouts approached The Letter D to develop an identity launch suite to rollout their new venture in regional Queensland.

As the acronym was going to become the prime identifier, a logotype was developed alluding to step ladders and shop drawings, with extended lines to convey separate letters.

AM30, the sister project to Marquette Properties’ AM60, recently launched, with an identity, leasing kit and signage underway.

After three years of spelling out their web address, Atelier Chen Hung were after a way of simplifying their name and so we made them an acronym of sorts – with a dash of distinction.

The Letter D produced a suite of stationery for Brisbane writer and editor Margie Fraser.

Curly brackets were used to encompass the diverse term {writer}, extending the idea that they indicate a series of choices, or in Margie’s case, a variety of publications.

A new name, identity, stationery and website for an expanding law firm looking to shake its boutique image and promote a top tier service.

Previously Russell and Company Solicitors, the name was shortened to Russells, with a moiré pattern developed to reference a traditional laid impression through the paper stock.

A new identity, website, and stationery suite for Stephen de Jersey Architect.

The underline becomes the basis for the identity, emphasising the distinctive name and main subject, across all applications. Some economies were found across the two practice locations by simply rotating the letterhead, with the appropriate address right way up.