The Letter D.

ACH / Website Update / 13.05.2013

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After five years with a holding page, waiting for their portfolio of concepts to become built projects, A–CH asked The Letter D to develop an online showcase for their work.

The updated website also showcases their ground floor gallery space, providing an online platform to promote and archive their growing cohort of local emerging artists.

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Given the typographic nature of the identity system, the slideshow navigation uses Letter Gothic glyphs, as a subtle hint at the level of detail that goes into their projects.

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All made possible with a build by ha-lf.

 
 

TLD / Desktop #293 Response / 30.04.2013

The magazine Desktop invited a studio from each Australian state capital to create a psychogeographic map of their city.

Dan Pike’s response utilised the geomapping ability of Instagram to capture the landmarks and moments that have made an impression on The Letter D.

 
 

CLK / Website Update / 05.04.2013

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With some exciting news planned for 2013, The Cloakroom asked The Letter D to tidy up their website and develop an email-based newsletter system, ready to tell all and sundry.

 
 

AIA / 2013 Awards Identity / 04.04.2013

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As the creative directors of the 2013 AIA Brisbane Regional Architecture Awards, Owen and Vokes and Peters asked The Letter D to develop the graphic direction for the event.

To convey the ‘Garden Variety’ theme, which guides the attendees dress-code, a modular identity system was developed, connecting images from the John Oxley Library archives of garden parties in the Brisbane region, with ‘ordinary’ paper stock tones, and typography referencing a community notice vernacular.

The email invitation adopted an adjusted image version, to directly engage with attendees.

 
 

MMA / Identity Suite / 01.02.2013

Marlene Mangioni and her business partners approached The Letter D to develop an identity for her new fashion venture, MMangioni.

Playing on the alliteration of the initial and surname, the typographic direction gives the identity an unexpected detail, much like the fashion they intend to stock.

 
 

ACH / 2012 Teatowel / 20.12.2012

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To mark the transition from their 5th to 6th year in practice, A–CH asked The Letter D to develop their annual client tea towel.

 
 

QVS / Tic Tac Toe Towel / 20.12.2012

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In keeping with the combined client Christmas gift for Queensland Veterinary Specialists and Pet Emergency, this year’s response split the greeting into the game of tic tac toe, to keep local practice kitchens in game mode.

 
 

TLD / AGDA Judging Panel / 24.11.2012

Dan Pike was asked by AGDA (Australian Graphic Design Association) to sit on the judging panel and review the past two years of design output, from Australia and New Zealand.

With a weekend in Adelaide to scour over 1800 entries, a short film documenting the process was made by Earl Carter, Andrew Ashton and Scott Matthews, and can be viewed here.

 
 

CAP / Home by Six Pilot / 26.10.2012

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Home by Six, our latest publication under the Capital P imprint, will be a domestic architecture book designed for a domestic readership. Launching in late 2013.

During the production and planning stage for what will become a larger book, a pilot chapter has been produced in an A3, loose-leaf format, to help express the content and tone to the other contributors coming on board.

You can order the book online here.

 
 

TIN / Tinker Tailor Identity / 12.10.2012

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A clothing alteration business, called Tinker Tailor, was starting up in Brisbane’s Wintergarden, and approached The Letter D to develop an identity and launch collateral.

With signage production underway, a small suite of cards and stickers have been produced, with a full showcase online soon.