The Letter D.

ACH / Signage / 22.07.2011

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The impetus for A–CH‘s recent identity refresh was also driven by a move to new premises in West End, with a small gallery space providing an additional arm to the firm’s pursuits.

The new identity acronym provides a versatile foundation for future offshoots and one of the first adaptations was the building signage.

A side alley presents the perfect place for a loud surprise, while the front door quietly lets visitors know what’s in store for them.

 
 

ACH / Identity Update / 15.07.2011

After three years of spelling out their web address, Atelier Chen Hung were after a way of simplifying their name and so we made them an acronym of sorts – with a dash of distinction.

 
 

RAE / Exhibition Invite / 08.07.2011

Silke Raetze asked The Letter D to develop an invitation suite (printed and digital) for her exhibition at Michael Reid at Elizabeth Bay.

 
 

FRA / Stationery / 01.07.2011

The Letter D produced a suite of stationery for Brisbane writer and editor Margie Fraser.

Curly brackets were used to encompass the diverse term {writer}, extending the idea that they indicate a series of choices, or in Margie’s case, a variety of publications.