ACH / Signage / 22.07.2011
The impetus for A–CH‘s recent identity refresh was also driven by a move to new premises in West End, with a small gallery space providing an additional arm to the firm’s pursuits.
The new identity acronym provides a versatile foundation for future offshoots and one of the first adaptations was the building signage.
A side alley presents the perfect place for a loud surprise, while the front door quietly lets visitors know what’s in store for them.







