LSS / Pictograms / 19.08.2009
The Letter D got hands-on at Lightspace, installing our suite of bespoke pictograms.
Post Office Box 1100
Fortitude Valley 4006
QLD, Australia
+61 7 3160 7040
or Letters(at)
TheLetterD.com.au
The Letter D got hands-on at Lightspace, installing our suite of bespoke pictograms.


A suite of cards for each of the Hughes family members were printed using an old DocuColor machine to create a raised, waxy text setting, atop a natural, recycled paper stock.

The email templates for Jan Murphy Gallery have been updated and integrated with some tricky coding of MailChimp‘s API connection, allowing the existing content editing process to seamlessly merge with the new.
An overall website refresh is also underway.

Multi Span Australia, the parent company of the newly launched Carter Hood Architects, asked The Letter D to update their website inline with the practice’s collateral design.
We took the opportunity to leverage the evolution of the business with a refreshed identity, allowing the practice identity to stand proud alongside the parent’s identity.
Given the equity in the name and existing green and gold colour palette, a light yet considered update was undertaken, balancing the symbol’s elements and type treatment.

A small group of Sydney gallerists have banded together to organise a month of events, talks, exhibitions and tours to be known as Art Month Sydney, commencing in March 2010.
The Letter D was asked to develop the website, web-based mailout campaign and associated collateral for the initiative, including a Twitter theme and teaser site, which went live in time for the soft launch.
An initial flip-card identity style by Hayman Design was developed further to convey a calendar month, along with a completed alphabet to display within the flip-system.
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